The Power of Showing Up

✍️ By Debbie Balfour | WBN News | February 10, 2026 | Click HERE for your FREE Subscription to WBN News and/or to be a Contributor.

If you’ve ever wondered why some investors seem to attract deals, referrals, and introductions without working harder, the answer is surprisingly simple: They show up. Consistently. Not occasionally. Not only when they need something. Not once in a while. They show up so regularly that people think of them first, long before they think of anyone else.

People Don’t Work With the Best Investor — They Work With the One They Remember

Yes, skill matters. Yes, integrity matters. But in the real world, visibility often beats ability. People choose from who are familiar. They refer who are top-of-mind. And people partner with those they’ve heard from recently. If you’re not consistently present, you’re not consistently remembered.

Consistency Builds Confidence

When you show up regularly, people subconsciously conclude:
✔ You’re reliable
✔ You’re committed
✔ You’re stable
✔ You’re professional
✔ You’re not going anywhere

These qualities build trust without a single pitch. People want to work with those who feel steady, not sporadic.

How to Show Up Without Burning Out

You don’t need to be everywhere. You simply need a repeatable presence.

Here’s the weekly rhythm used by the most memorable investors:

1. One 1:1 meeting builds a deep connection
2. One thoughtful follow-up strengthens trust
3. One newsletter or value touch shows expertise
4. One social post builds visibility

Four small actions with BIG impact. This rhythm keeps you present in people’s minds all year long.

Your CRM Makes Showing Up Feel Effortless

Your CRM holds the memory of your network and reminds you:
• who you haven’t talked to
• who needs a check-in
• who you promised a resource to
• who mentioned a goal you should revisit

Showing up becomes easy because you never have to guess who to contact next. Your CRM tells you.

When You Show Up

When you show up, people start showing up for you, and opportunities multiply. Introductions flow. People begin reaching out on their own. You become known as “the consistent one” and the investor people trust. Because in a world full of inconsistency and noise, the person who shows up becomes the person who stands out.

Debbie Balfour | Real Estate Investing Success Coach + Podcast Host
📍 Website: www.DebbieBalfour.com
📧 Email: Debbie@DebbieBalfour.com
🔗 LinkedIn: Debbie Balfour
▶️ YouTube Channel: youtube.com/@DebbieBalfour

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