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Personalization

Personalization

Jenny Holly Hansen   -   Apr 19, 2025 Driving Loyalty Through Effective Audience Targeting
Driving Loyalty Through Effective Audience Targeting

When your marketing speaks directly to your audience’s needs, values, and preferences, it builds trust, fosters relationships, and inspires long-term loyalty. Let's talk about it.

Marketing   -   Feb 25, 2025 Balancing Privacy and Personalization: A Business Guide in the Digital Age
Balancing Privacy and Personalization: A Business Guide in the Digital Age

Whether it’s product recommendations, targeted advertisements, or tailored email campaigns, personalization has become a cornerstone of modern marketing and customer engagement. However, this reliance on data raises an important challenge: balancing personalization with privacy.

The Balancing Act of Personalization: Meeting Customer Expectations Without Crossing the Line
Jenny Holly Hansen   -   May 13, 2025 The Balancing Act of Personalization: Meeting Customer Expectations Without Crossing the Line

Technology has given us powerful tools to connect with our customers in ways that were unimaginable just a decade ago. With a few clicks—or swipes—we can tailor experiences, predict needs, and deliver messaging that feels almost intuitive. Let's talk about it.

by 1. Jenny Holly Hansen & WBN News Langley & WBN News Abbotsford
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Latest Articles 3 Articles
Jenny Holly Hansen   -   May 13, 2025 The Balancing Act of Personalization: Meeting Customer Expectations Without Crossing the Line
The Balancing Act of Personalization: Meeting Customer Expectations Without Crossing the Line

Technology has given us powerful tools to connect with our customers in ways that were unimaginable just a decade ago. With a few clicks—or swipes—we can tailor experiences, predict needs, and deliver messaging that feels almost intuitive. Let's talk about it.

by 1. Jenny Holly Hansen & WBN News Langley & WBN News Abbotsford
Jenny Holly Hansen   -   Apr 19, 2025 Driving Loyalty Through Effective Audience Targeting
Driving Loyalty Through Effective Audience Targeting

When your marketing speaks directly to your audience’s needs, values, and preferences, it builds trust, fosters relationships, and inspires long-term loyalty. Let's talk about it.

by 1. Jenny Holly Hansen & WBN News Langley & WBN News Abbotsford
Marketing   -   Feb 25, 2025 Balancing Privacy and Personalization: A Business Guide in the Digital Age
Balancing Privacy and Personalization: A Business Guide in the Digital Age

Whether it’s product recommendations, targeted advertisements, or tailored email campaigns, personalization has become a cornerstone of modern marketing and customer engagement. However, this reliance on data raises an important challenge: balancing personalization with privacy.

by 1. Jenny Holly Hansen & WBN News Langley & WBN Ai
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