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Nigeria’s fashion industry holds immense potential—but behind the vibrant prints and bold designs lies a costly production process that stifles many emerging brands. One of the biggest hurdles fashion entrepreneurs face is the high cost of raw materials
Walk through any major market in Nigeria, and you’ll see it: racks of second-hand clothes and ultra-cheap imported garments dominate the scene.
by Adaobi Obiejesi & WBN News Nashville & Wendy S Huffman & WBN News AfricaWalk through any major market in Nigeria, and you’ll see it: racks of second-hand clothes and ultra-cheap imported garments dominate the scene.
by Adaobi Obiejesi & WBN News Nashville & Wendy S Huffman & WBN News AfricaNigeria’s fashion industry holds immense potential—but behind the vibrant prints and bold designs lies a costly production process that stifles many emerging brands. One of the biggest hurdles fashion entrepreneurs face is the high cost of raw materials
by Adaobi Obiejesi & WBN News Nashville