Kahawa Pride FC’s financial journey reveals the highs and lows of grassroots football. From record profits to losses, the club continues to adapt, invest, and inspire through innovation, community support, and a bold vision to reach Kenya’s Premier League.

FIFA World Cup Trophy Tour kicks off North American leg, signaling a massive B2B economic surge across 38 cities in the US, Canada & Mexico.

Hayes Cannup, founder of JerseyBird, is reshaping grassroots football in Nairobi through investment in Kahawa Pride FC. By combining structured training, digital storytelling, and financial transparency, he is creating professional pathways and global exposure for young Kenyan players.