Bernie Franzgrote | WBN News – Global | July 21, 2025

Why profitable businesses still bleed cash—and what founders, solopreneurs, and scaling teams can do to stop it.

Just because your business is profitable on paper doesn’t mean your bank account agrees. In this revealing episode of Knack 4 Business, financial strategist Matt Partrich explains how to identify and resolve hidden cash flow problems before they sabotage your growth.

The Hidden Danger Behind “Profitability”

Many business owners assume a positive bottom line means all is well. But as Matt explains, poor invoicing practices, unclear payment terms, and a misunderstanding of financial reports can leave even thriving businesses in constant cash crisis.

Key insights from this episode include:

  • The difference between cash flow and profit
  • Cash vs. accrual accounting—why it matters
  • How smart invoicing and budgeting drive stability
  • When to bring in a bookkeeper, CPA, or CFO
  • Why separating business and personal expenses is critical

Matt also offers a free Cash Flow Assessment Quiz to help you spot the cracks in your current system: 👉 Take the quiz

About the Guest

Matt Partrich, founder of Gaines Capital Books, is a fractional CFO with over 20 years of experience in cash flow management, financial forecasting, and profit optimization. LinkedIn | Facebook

Conclusion

Financial clarity isn’t a luxury—it’s a requirement for sustainable success. With the right systems, support, and strategy, you can go from overwhelmed to in control. This episode is a must-listen for anyone ready to stop the bleeding and build a stronger business foundation.

Bernie Franzgrote – Contributor

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📺 Watch the full episode on YouTube
🎧 Listen to the podcast

📩 Got questions or insights to share? Email us at
info@kreativinsight.com

💬 Share your biggest cash flow lesson with us on LinkedIn! Hosts Bernie Franzgrote and Wayne Pratt want to hear from you.

Bernie Franzgrote | Host, Knack 4 Business

Editor: Karalee Greer  

TAGS: #WBN News Global #Bernie Franzgrote #K4B #Gaines Capital Books #Business Finance Tips #Cash Flow Matters #Entrepreneurship #CFO Insights

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