Great leaders don’t just build networks, they cultivate them. Not as quick contacts or social media stats, but as living, evolving relationships that grow over years, sometimes decades. The long game is where trust deepens, loyalty compounds, and real influence is earned.

Crisis is not a matter of if, but when. For leaders, it’s never a question of whether adversity will come, it’s how we’ll respond when it does.

We live in a hyper-connected world, where we can message, tag, like, or follow almost anyone, anywhere, anytime. But with all this access, a curious thing has happened: genuine relationships have become rarer.