Susie Taylor helps entrepreneurs tell authentic stories. As a StoryBrand Guide, she crafts clear messaging that connects, converts, and creates real impact.
By Susie Taylor | Contributor WBN News | 5 June 2025
In a maximum-security prison in Missouri, a group of men are quietly rewriting what it means to give back.
They sew quilts for children in foster care — each stitch a message of care from someone the world might overlook. When you
By Susie Taylor | Contributor WBN News | 4 June 2025
Think you don’t need a website because you’re already on social media? Think again.
Your website is the only digital real estate you own. It's not just an online brochure — it's the beating heart of
By Susie Taylor | Contributor WBN News | 3 June 2025
In the wild, elephants are known for their intelligence, deep family bonds, and almost mythical memory. But in some parts of the world, scientists have observed a troubling change: elephants becoming more aggressive toward humans.
Why?
The answers aren’t simple,
By Susie Taylor | Contributor WBN News | 2 June 2025
Every business has a story.
But not every business tells it well.
That’s a shame — because your story isn’t fluff. It’s fuel. It’s how you build trust, spark connection, and stand out in a crowded market. And
By Susie Taylor | Contributor WBN News | 1 June 2025
It’s tempting to jump right into website copy — a snappy headline here, a catchy “About Me” page there — but without a solid foundation, even the prettiest website won’t perform the way you want it to.
Before you touch a
When a herd of elephants paused to honor the bones of a fallen member, it reminded me that grief and business aren’t separate journeys. As entrepreneurs, our stories — even the painful ones — shape how we serve. Real connection starts when we stop rushing and start remembering.
